COOKIES POLICY

Use of Cookies Policy
Updated: November 2017

Mid-Atlantic Parts Distributors, Inc. (collectively, the "Company," "we," or "us") improves its customer service through the collection of Electronic Data and the use of cookies at www.mid-atlanticparts.com (our "Site"). This use of cookies policy ("Use of Cookies Policy") provides information about our collection and use of Electronic Data and cookies.

YOU AGREE TO OUR COLLECTION AND USE OF ELECTRONIC DATA AND COOKIES, AS DESCRIBED BELOW, WHEN USING OUR SITE, WHEN REQUESTING OR RECEIVING A SERVICE CALL, OR WHEN COMMUNICATING WITH US.

ELECTRONIC DATA
We will collect and store certain information automatically when you visit our Site or when performing maintenance and service calls on your appliances ("Electronic Data"). Electronic Data may include, but is not limited to:

  1. IP address, MAC address, RFID and/or Wi-Fi data;
  2. Domain name;
  3. Type of browser;
  4. Operating system;
  5. Pages viewed;
  6. Search requests;
  7. Geolocation and country;
  8. Time and duration of visit; and
  9. Information regarding the website address from which you visited our Site.

Electronic Data helps us to determine the volume of our users' interest in particular areas, to understand how we can improve the navigation and content of our Site, and to improve the quality of our products and services.

HOW WE MAY USE ELECTRONIC DATA
We may aggregate Electronic Data and use it to deliver personalized content and for statistical purposes. We may disclose Electronic Data that does not include Personal Information to third parties for marketing, product improvements and internal business purposes. When Electronic Data is combined with any Personal Information (or when it identifies a specific device or household), we will treat Electronic Data as Personal Information.

TARGETED ADVERTISING
We may allow our third-party service providers to collect information about your online activities so that these entities can provide services to us. These and other third parties may collect or receive information about your use of our Site and our products, including through the use of cookies, web beacons, and other technologies. This information may be collected over time and combined with information collected from other sites and online services. These third parties may serve advertisements on our behalf that are customized based on predictions about your interests generated from your visits over time and across different websites, including our Site. These third parties may participate in the Network Advertising Initiative and/or the Self Regulatory Program for Online Behavioral Advertising. These programs allow users to opt out of targeted advertisements offered by participating companies. You can learn more about these programs at http://www.networkadvertising.org/ or http://www.aboutads.info/. To limit or opt out of targeted advertisements by participating companies, please visit http://www.networkadvertising.org/managing/opt_out.asp or http://www.aboutads.info/choices/. Note that we do not have control over these targeted advertisement programs or the companies that participate in them.

USE OF COOKIES
We may collect Electronic Data using cookies when you visit our Site. "Cookies" are small electronic text files which a website can use to recognize repeat visitors. When a guest visits our Site, we may place a cookie on the visitor's machine, if the visitor’s web browser has been set to accept cookies. We may read those Cookies if a previous visitor returns to our Site. We may use a variety of other technological tools, means, and mechanisms to help us customize your experience and otherwise improve and enhance the services we provide on our Site. You can choose not to accept Cookies by blocking them in your internet or mobile browser. To block Cookies, please consult your internet or mobile browser’s help section or operating instructions. Blocking or erasing Cookies may limit or restrict your ability to use the features of our Site. The Company may also use other technologies for the purpose of tracking and researching Electronic Data, including web beacons, web logs, pixel tags, passive capture technologies, or other technologies.

HOW WE RESPOND TO DO NOT TRACK SIGNALS
We take reasonable steps to protect the privacy of our visitors and customers. However, we cannot promise or guarantee that current online applications programming will address every browser setting or honor every personal browser preference. We do not react to "Do Not Track" or "DNT" browser signals at this time. Note that third parties may collect Personal Information and other information about your activities over time and across different websites when you visit our Site or other websites.